Equidia célèbre l’amour du cheval avec Hello Sunshine

Le 17/06/2013 à 03:07 par Frédéric Roy
Equidia

Equidia, la chaîne du cheval, a lancé hier à l’occasion du Prix de Diane, une campagne de publicité signée par Hello Sunshine, la nouvelle agence de communication de la chaîne.

Cette collaboration repositionne la marque Equidia, autour d’une nouvelle signature : « Equidia. Ne faites qu’un avec le cheval ». Un film qui célèbre le lien puissant et mystérieux qui unit l’homme et le cheval. Le film sera diffusé sur toutes les plateformes TV et web d’Equidia en 30s et 40s. Le dispositif est complété par une application ludique sur tablette et smartphone et par des annonces presse.


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